Abstract:

The study interrogated the mediated relationship between interventions and entrepreneurial orientation in beneficiary poverty reduction by FBEs within the slums of Nairobi. It tested the hypothesis that there was a significant mediating effect of entrepreneurial orientation on the relationship between interventions and beneficiary poverty reduction. Data was collected from 72 FBEs and had a response rate of 79.9 percent. The study established that entrepreneurial orientation had a significant mediating effect on the relationship between interventions and beneficiary poverty reduction. The study contributes to new knowledge as it demonstrates that EO is vital in the making of decisions to deliver social value. The finding assists to explain the inconsistencies and doubts raised by scholars on the EO mediating role. The paper suggests FBES embrace social innovation to exploit change and generate diverse income activities to sustain beneficiary poverty reduction activities. The stu...