Abstract:

This research aims to study about the effect of Entrepreneurial Strategic Orientation and Organizational Culture on Innovation, and their implication on Micro Small Medium Entreprises’ performances. The research is a conclusive study conducted through collecting data use descriptive and causality survey. This research conducted to a sample size of 420 micro small medium enterprises in Lampung Province, Indonesia. The results of this research were as follows: (1) Entrepreneurial Strategic Orientation positively and significantly influenced Innovation; (2) Organizational Culture positively and significantly influenced Innovation; (3) Entrepreneurial Strategic Orientation and Organizational Culture simultaneously, positively and significantly influenced Innovation;  (4) Entrepreneurial Strategic Orientation positively and significantly influenced Small Medium Entreprises Performance; (5) Organizational Culture positively and significantly influenced Small Medium Entrepri...